O2 Collab - ycn submission boards

O2 Collab - Alternative Resolution

You can also view our alternative resolution on Phils blog by clicking here

O2 Collab - Final Resolution

You can view the final resolution and summary on Phils blog by clicking here

O2 Collab - Photoshop mock up in context

Now that a quick mock up is made we can start applying it in context to get more of a feel of how commercial the resolution can be and just how far it could be taken

O2 Collab - Photoshop mock up

After Phil added colour to the type and created the effect of it sitting high above in the clouds we used the photoshop building Phil had previously created to create a quick mock up to get more of an insight to what the final resolution could look like.

O2 Collab - Photoshop test pt 2

The next test in photoshop was to add colour to the typography, we decided to go with the colour blue as it is the colour used by O2.

View more on Phils blog

O2 Collab - Photoshop test

After we had taken the photography of our 3D type, Phil began adjusting the apperance of the type on photoshop, clearing up the background without losing to much of the hand-rendered feel.

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O2 Collab - Photography

Now that the studio was set up we snapped as many photographs as we could changing the position of the type as well as changing the lighting to see what was working.

O2 Collab - Make your studio!

Due to the photography studio being fully booked, me and Phil had to create our own studio, stacking up a few tables and using an A1 sheet of paper we created a suitable space to photograph our 3D type.

O2 Collab - Final 3D type

We did it!! It took a solid day and a half to create all 19 letters! the next stage is to photograph the type in the studio.

O2 Collab - 3D type development

After getting to grips with the structure and scale of each letter we found it easier to create although each letter took around half an hour to make.

O2 Collab - 3D type

After making some 3D type mock ups, we began to make the type at a larger scale. We made each letter at an A3 scale using card.

O2 Collab - Typography Tests

After looking at some visuals of 3D typography Phil began to make the letter 'W' in 3D using paper. We Cteated the words "were better", then using pieces of string hung them from Phils ceiling. We also experimented with card, stencil and string to see what results we could get from it.

O2 Collab - Typography

Yulia Brodskaya creative practices ranges from Textile Painting, Origami and Collage to more traditional Fine Art practices. she experiments and explores ways of bringing together all the things, her main interest is working with typography, paper, and highly detailed hand-made craft objects, she creates beautiful imargery with paper crafting and has shown the unlimited variety of possiblities working with paper craft.

After looking at Yulia's creative typography we refered back to the books "Tactile" and "Type one" for a better understanding of hand-rendered/3D typography.

www.artyulia.com